WWU Marketing TikTok

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annasandell01

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In response to the WWU Marketing Program’s goal to foster inclusive excellence and attract diverse students, my team created the #MarketingMosaic TikTok series. In 6 weeks we increased the average engagement rate by 135% and the average unique viewers per post by 473% compared to the previous quarter. Here are some highlights, all edited by yours truly.

@wwumarketingstudents

Marketing Mosaic Ep.3: Arnav SenGupta reveals his favorite campus study spot, the tool he couldn’t survive college without, and whether he pronounces it “Zo-e’s” or “Zo’s” 📚🥯 . . #wwu #wwumarketing #westernwashingtonuniversity #bellinghamwa #marketingmosaic #marketingstudent #collegetips #marketing

♬ Aesthetic – Gaspar
@wwumarketingstudents

Arnav talks about the importance of understanding every section of a group project and presenting with confidence! 🎤👥📈 . . #WWU #wwumarketing #collegetips #marketing #westernwashingtonuniversity #bellinghamwa #marketingstudents #marketingmosaic

♬ WANNA BE ME – Ellen Once Again
@wwumarketingstudents

WWU Marketing Mosaic Ep. 1: Ethan Huynh shares how he got into marketing, how he stays motivated to keep going, and how many times he’s cried in AW! 📣📚🥯 . . #wwu #wwumarketing #collegetips #marketing #westernwashingtonuniversity #bellinghamwa #marketingstudent #marketingmosaic

♬ Sunshine – WIRA
@wwumarketingstudents

What do you think? Does “people” deserve a position as one of the primary P’s? 🤷‍♀️ Comment below!👇 . . #wwu #wwumarketing #westernwashingtonuniversity #marketing #marketingstudent #marketingmosaic #bellinghamwa #interviewbloopers

♬ original sound – wwumarketingstudents

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